Free shipping on orders of $75 and up

All Stories

The Craft · 2 min read

Why We Make Things the Slow Way

By Alice Liu, Founder · 2026-09-01

Small batches, pieces we check before they ship, and matching sets we design ourselves.

Snoot & Co. started at home with our two dogs, Mocha and Latte. Mocha is a twelve-pound Yorkiepoo and Latte is a fifty-four-pound Goldendoodle, so we have always shopped for two very different sizes. Dressing them taught us how quickly a cheap piece loses its shape, and how often a good one gets worn.

We make our clothing in small batches with a manufacturing partner we trust. Every order is checked here before it goes out, and anything that isn't right stays behind. It takes longer and keeps the line small, but it lets us stand behind every piece.

Our Snoot & You sets are the part we design ourselves. Each one pairs a tartan cape for your dog with a matching scrunchie for you, cut from the same cloth. The cape is sized by the neck, so bigger dogs can wear it too.

We would rather offer a few things we love than chase every trend. If something we make lets you down, write to us at hello@snootco.com and we will make it right.

Written by

Alice Liu

Founder